Webinar

Are you ready? Less than one year to large-scale production of SSAB Zero™ in Europe

February 27, 2026 9:00 CETEnglish
60 Min
To date, SSAB has delivered SSAB Zero™, made in an electric arc furnace from recycled steel in the United States. In January 2027, production of SSAB Zero™ from Sweden will begin. How can you, as a customer, prepare?

Welcome to an inspiring webinar where we will share insights into the product offering, steel grades, and customer cases from companies that are already using  decarbonized steel and seeing clear business benefits from being ahead of the curve.

During the webinar, you will gain insights into:

  • The current status of production in Sweden and the roadmap towards production start-up in early 2027
  • The SSAB Zero™ product offering – the new steel mill in Sweden will produce steel for all of SSAB’s products
  • How can customers gain access to commercial-scale volumes of SSAB Zero?
  • Steel quality and performance – what sets SSAB Zero™ apart from conventional steel?
  • How you, as a customer, can benefit from  decarbonized steel – business value and competitive advantages
  • Customer cases – examples of how companies are already reducing their CO2 footprint with SSAB Zero™

This webinar is an opportunity to gain both a clear status update and practical insights that can help strengthen your business in the transition towards lower CO2 footprints. You will also have the opportunity to ask questions directly to our experts.

The webinar is free of charge, and everyone who registers will also be able to watch the recording afterwards. Please feel free to share this invitation with a colleague who you think might be interested.

This webinar is available on February 10 at 3 pm, February 20 at 10 am, February 26 at 3 pm and February 27 at 9 am. We will also broadcast it in Swedish on February 10 at 10 am and February 27 at 10 am.  
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Speaker
Thomas Hörnfeldt
Vice President Sustainable Business, SSAB

Thomas has unique insights in how to incorporate sustainability into the business model of the organization. He has an MSc from Stockholm Technical University and an MBA from Uppsala University. He has vast experience in general management & sales, market intelligence as well as sustainability.

 

Speaker
Jonas Larsson
Head of Environment, SSAB Sweden

Jonas Larsson is responsible for product-related environmental issues such as life cycle analyses (LCA), environmental product declarations (EPD), as well as environmental goals and follow-up within SSAB. He has worked at SSAB for more than 20 years and also has a degree in mechanical engineering.

Speaker
Johan Anderson
Market development, SSAB Special Steels

Johan Anderson is an inquisitive person, which has led him into a range of different management positions in sales, marketing, business development and product selection. Currently he is working with global strategy projects within SSAB.

Speaker
Madhu Sayeenathan
Head of Business Innovation, Intelligence & Sustainability, SSAB Europe

Madhu is a Metallurgical Engineer with an executive MBA and about 20 years of international steel industry experience. He drives the business development of SSAB Zero™ in SSAB Europe. His team leverages market intelligence to analyze industry trends and assess their future impact on the company’s strategy and operations. His team is also responsible for developing a pipeline of strategic growth initiatives informed by customer insights and market dynamics.